Will a book really boost your business? The cold, hard stats

Will a book really boost your business? The cold, hard stats

Everyone says that have a book will have enormous benefits for you and your business, but will it really?

Here at Grammar Factory we have helped over 70 entrepreneurs take their business to the next through writing their own books. But don’t just take our word for it. We sent out a survey to the entrepreneurial authors in our network to discover the impact of their books on their businesses. The results?

Authors charge higher rates

34% of the entrepreneurs we surveyed reported their earnings have doubled since the publication of their books.

Authors get more media opportunities

After writing a book, the majority of entrepreneurs received media opportunities –63% were featured in online magazines, 43% in newspapers, and 33% on the radio. We even saw 10% on TV!

Authors get speaking gigs

72% of respondents the entrepreneurs we surveyed got speaking engagements as a result of their books, and 33% were paid to speak at these events.

Authors leverage partnerships

These entrepreneurs also were able to use their books to secure strategic partnerships, with 74% finding new referral partners, 42% getting distribution partners, and 26% partnering with the big brands in their industry.

But did all of this really make difference?

So did these partnerships, media opportunities, and speaking opportunities really make a difference to their businesses? When we asked our network, the answer was a resounding ‘yes!’ with 86% of author-entrepreneurs reporting that their businesses had grown since launching their book.

So there you have it, the results are in. The numbers speak for themselves – writing a book builds your business, expands your horizons and gets you the credibility you deserve.

Comments 2 comments

Linda Ugelow - January 2, 2019 Reply

I like these stats. Very encouraging to a to-be-published author. How big was you survey sample?

    Jacqui Pretty
    Jacqui Pretty - January 26, 2019 Reply

    Hi Linda,

    This was a few years ago when my network was much smaller, so we had about 150 respondents all together. In the years since I did the survey, though, I’ve noticed anecdotally that these numbers hold up across our clients and our networks.

    Hope that helps!

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