Some of us know we want to be authors. We know there’s a book in us, just waiting to come out. We yearn to see our names in print, and start impacting lives with our words.
Some of us can’t be bothered. It would be nice to have a book, but it seems like a lot of effort.
For those of you in the second group, take a look at this video interview with Australia’s top small business author Andrew Griffiths on how writing a book is a great marketing tool: