Meet Andrew. The business consultant who hit new revenue records after writing a book. ‘I felt very much as if I wasn’t in control of my lead generation — it was a mysterious, seemingly random process that I was a participant in, not in charge of.’ Andrew Hollo is the founder of Workwell Consulting, and is best […]
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Meet Jane. The career coach who became an Amazon #1 best selling author. ‘I had a dream to make careers guidance affordable and accessible to the world.’Jane Jackson is a Career Management Coach, host of the iTunes careers podcast Jane Jackson Careers, Telstra Business Women’s Award Nominee in 2014 and 2016 and author of the #1 […]
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Meet Natasha. The HR expert whose book led to a 400% increase in word-of-mouth referrals! ‘I never in my wildest dreams thought I would write a book.’ Natasha Hawker is the founder and director of Employee Matters, an employee relations company that helps small businesses create exceptional performance through their employees.‘I’m great at helping small business who […]
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Meet Katherine. The naturopath who has reached an audience of millions and increased business by 30% because she wrote a book! ‘Although our client numbers were growing, it seemed like an endless process. And I wanted to do so much more.’ Katherine Maslen is a naturopath, nutritionist, author and renegador for amazing health. In 2011 she founded […]
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Meet Clarissa. The divorce lawyer who was featured on national TV and named ‘Thought Leader of the Year’. ‘I’d set a New Year’s resolution at least twice to write a book.’ Clarissa Rayward is the Happy Family Lawyer and the Director of Brisbane Family Law Centre, a multi-disciplinary legal practice where her team of lawyers works alongside […]
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A few years ago, one of our publishing clients was launching his book. He’d planned to do the official announcement at an event where he’d be sharing his story with 300 people, and wanted to be able to direct them to Amazon as part of a bestseller campaign.Unfortunately our former distributor dropped the ball. The […]
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I was at a publishing workshop for entrepreneurs. The guru stood on stage in front of a slide with a picture of an ambulance on display. He was preparing us for the cost of self-publishing a book through his company.“My prices are high. They are so high that you’re not going to believe it. We […]
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“When am I going to get it all done?!” Whether it’s blogging, Facebook, LinkedIn, Instagram, YouTube, Pinterest, Twitter, Tiktok…as small business owners, it can feel like there are a million things we should be doing to promote our businesses.In fact, it’s one of the most common hurdles when it comes to writing a book – with […]
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Every year the Grammar Factory team is lucky enough to work with incredible entrepreneurs and business people – people who have a tonne of knowledge to share, and an audience they want to help, and just need a hand transforming that knowledge into a book. So I’m excited to share the publishing projects we’ve worked on […]
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After last week’s post on how long it will take for your book to deliver a profit, I started thinking. How do you actually calculate your book’s ROI? The short answer? It’s complicated. I’ve written before about the Zero Moment of Truth and how most people don’t buy from you the first time they interact with you. This means […]
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Working with a lot of entrepreneurial authors, one of the most common questions I get from aspiring authors is, ‘How long will it take for me to make a profit from my book?’I get it. As an entrepreneur or small business owner, there are countless places where you could be investing your time and energy […]
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The past few years have held a lot of doom and gloom for aspiring authors, with The Author’s Guild citing in its 2018 Author Income Survey a median income of $6,080, down 42% from 8 years earlier.To put that in perspective, the median household income in the US at the same point in time was USD $61,372 […]
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Amazon reviews. When you see a book (or any product) with a lot of them, how do you think they got there? Most people assume that the book is popular. If a lot of people are reading it and enjoying it, they must be leaving reviews. Right?In fact, most of the time this isn’t the […]
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So many writers focus on the body of their book – the key points they’ll use to express their argument, which case studies would work, which experts to quote, etc. – that they forget about their introduction. In fact, I even had one client say something along the lines of “isn’t the introduction just fluff?” […]
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You’ve almost finished your draft and you start shopping around for publishing quotes.One editor quotes $1,200 and another quotes $5,000. One designer will charge $500, while another charges $2,000. And then you approach an end-to-end publishing company who will charge $12,000 for the lot – editing, design, eBook, printing and distribution.Regardless of where your suppliers […]
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